Special Feature Skip
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Introducing New Zone "Fitness + Beauty" and "Clinic Care" and Special Exhibition "FIRST EDITIONS"

In 2025, Beautyworld Japan Tokyo will introduce two new zones: "Fitness + Beauty" and "Clinic Care." "Fitness + Beauty" showcases products and services promoting both physical health and outer beauty. "Clinic Care" is an exclusive area for medical professionals like doctors and nurses to provide the latest information and knowledge. In addition, "FIRST EDITIONS" will feature the first time exhibitors at Beautyworld Japan Tokyo and displays the latest cosmetic trends from Europe.

<Fitness + Beauty>
East Hall 8

"Fitness + Beauty" — A New Approach to Well-being through Fitness

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Beauty partly relies on a healthy lifestyle. The "Fitness + Beauty" zone displays products and services that support fitness, healthcare, mindfulness, recovery and performance enhancement.

Key Highlights

  • A collection of the latest items that support health and beauty.
  • Innovative products designed to alleviate stress, promote relaxation and enhance overall well-being.
  • Products designed to support effective body conditioning through recovery and performance-boosting training.

<Workshop Area>

Specialists and experts in the fitness field will host workshops on the following topics:

  • Yoga and Pilates workout sessions.
  • Trends in the fitness industry and business management ideas.
  • Mindfulness practices for mental and physical well-being.

*All workshops are conducted in Japanese.

Achieving Well-being through Beauty and Health

Experience the positive impact of physical health on outer beauty and discover sustainable happiness ideas that nurture both the mind and body. Don’t miss the opportunity to immerse yourself in the latest trends.

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<Clinic Care>
East Hall 7

New Area Shaping the Future of Aesthetic Medicine — Exclusive for Medical Professionals

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This zone focuses on aesthetic medicine, designed to fulfill the desires of those seeking enhanced beauty! Not only offering cutting-edge services such as hair removal, liposuction, spot treatments, eyelid surgeries, cosmetic dentistry, but also all performed by certified medical professionals. In addition, exhibitors showcase exclusive skincare brands, health foods and solutions for body-related concerns.

Key Highlights:

  • Explore trending topics and advanced cases in aesthetic care with seminars led by industry leaders.
  • Discover hands-on experiences through mini-presentations hosted by exhibitors.
  • Exclusive Area: Business-friendly environment restricted to medical professionals.

[Clinic Care Seminar/Mini Presentation]

Attend seminars hosted by doctors in the field of aesthetic medicine and gain valuable insights from exhibitor-led presentations on the latest trends.
*All seminars are conducted in Japanese.

*Entry to the Clinic Care zone is restricted to visitors with a "Medical Institution" badge. Access will not be granted from other industries.

To Medical Professionals

Discover the latest innovations in aesthetic medicine and seize new opportunities within this rapidly evolving field.

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<FIRST EDITIONS>
East Hall 7

"Special Exhibition: Global Beauty Trends, from the World to Japan" — A Curated Selection of European Innovations

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The “FIRST EDITIONS” area introduces products that making their debut at Beautyworld Japan Tokyo. Curated by IL Brand Consultancy, experts in launching beauty brands into new markets, this area will present an exclusive selection of European cosmetic trends. Visitors will have opportunities to explore skincare, makeup, fragrances and other cosmetic-related products. This area provides exclusive connection to new trends and business prospects.

Key Highlights

  • Meet brands making their first appearance at Beautyworld Japan Tokyo and discover new products.
  • Multilingual support available to facilitate discussions with Japanese exhibitors and visitors.
  • Private meeting spaces for conducting business engagement with fair attendees.
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About IL Brand Consultancy
IL Brand Consultancy, founded by Ms Valérie Kaminov, has over 30 years of expertise in introducing beauty brands to global markets. Their first collaboration with Beautyworld Japan adds new business opportunities to Japan’s beauty industry.