Information for Exhibitor

Expand Your Business in Asia Starting with Japan – A Gateway to the leading Beauty Market

The Japanese cosmetics market is experiencing steady growth, with its market size estimated to expand from USD 20.75 billion in 2025 to USD 33.24 billion by 2032, representing a compound annual growth rate (CAGR) of 6.96% over the forecast period from 2025 to 2032*.
*Fortune Business Insights

Why Japan?

• A Premium Market
  Japanese consumers are known for their high standards and strong trust in quality. Entering the Japanese market allows you to demonstrate your product’s credibility and strengthen your presence in Asia.
  
• Strict Regulations, Strong Trust
  Japan’s Pharmaceuticals and Medical Devices Act (PMD Act) ensures that only high-quality products reach the market. While market entry may require navigating regulatory procedures, the reward is long-term trust and customer loyalty.
• Long-Term Business Relationships
  In Japan, business is built on trust and long-term relationships. Once established, these connections can lead to stable and lasting partnerships across Asia.
• Gateway to Asia
  Japan serves as a gateway to the Asia-Pacific market. Success in Japan can enhance your brand’s reputation throughout the region, making it easier to expand into neighbouring markets such as South Korea, China and Southeast Asia.

Official App

Download the official Beautyworld Japan Tokyo App to explore the exhibitor list, venue map and event details all in one place!

Access to the Venue

Tokyo Big Sight is conveniently located approximately 80 minutes from Narita Airport, 25 minutes from Haneda Airport (via limousine bus) and 40 minutes from Tokyo Station.