Make the most of Exhibiting at a Trade Fair!
The fair organiser offers a wide range of services to help the exhibition at Beautyworld Japan Tokyo successful. Only to exhibitors the following servicec are available.
Reach out to visitors more efficiently with promotional tools that match the purpose of the exhibition.
Tips for attracting new customers: what to do before and after the fair?
Get the most of digital advertising!
Start your marketing before the fair through our E-mail Newsletter Service, official fair website and follow-up after the fair through our E-mail proxy service! You can reach out to potential customers using the visitor list held by the organiser.
Recommended Promotional Tools
- E-mail Newsletter Service / Logo Ads on E-mail Newsletter
- Banner Ads on the Official Fair Website
Tips for advertising your presence to many visitors at the venue during the fair
Advertising in our official fair guide is effective.
The official fair guide is distributed for free at the venue during the fair. It is the only printed guide and an effective ads tool that almost all visitors grab. As the only printed guide, it is a powerful PR tool that almost all visitors will have in hand. Use it to promote your participation and attract visitors to your booth!
Tips for promoting your presence to more visitors during the fair at once in a detailed and effective way
Exhibitor Presentation is recommended.
In addition to your exhibit booth, a presentation room will be set up as a place for your marketing activities. We encourage you to utilise the space for a variety of purposes, such as product, technology and service demonstrations, and new product announcements!
<Exhibitors Search>
Make the most of our exhibitor search!
Registering on the Exhibitor Search, which most visitors will see, is to maximise the effectiveness of your exhibit. Basic information like company and exhibitor product information are included in the participation fee. We encourage you to use this service to promote your presence before, during, and after the fair. For those who wish to achieve even greater effectiveness, we also offer paid options such as Top of Search, Social Media Links and Link to Your Online Shop.
Please register and confirm details from the Media Package Manager (MPM) that will be sent to you after you have been selected as an exhibitor.
<Promotional Tool>
Take this opportunity!
We offer not only free promotional tools that included in the participation fee, but also paid promotional tools to help you make the most of your exhibit. By using promotional tools that match the purpose of your exhibit, you can reach out to visitors more efficiently.
Please confirm details in the Promotion Guide that will be sent to you after you have been selected as an exhibitor.
*Please note that we may not be able to meet your request depending on the number of requested.
[Logo / Banner]

The official trade fair logo and banner are available. Please use them on your printed materials, on your website and in your e-mail signature, etc.
[E-mail Newsletter Service (Paid Tool)]

We will send out our e-mail newsletters three times before the fair, to approximately 120,000 people (planned), including previous visitors, visitors who have registered online and journalists. Our e-mail newsletter service is a tool that allows you to announce information such as your exhibit products, together with event information and highlights.
[Advertisement in the Official Fair Guide (Paid Tool)]
.jpg)
The official fair guide is distributed for free at the venue during the fair. It is the only printed guide and an effective ads tool that almost all visitors grab. In addition to being distributed at the venue, the digital version will be posted in advance on the official website. Also the guide will be mentioned in E-mail newsletters. The A5 guide is easier to handle and carry around, increasing the chance of visitors taking it home with them.
<Rental Stand>
Economical and convenient exhibit is available.
All you need is to bring in your products to exhibit. If you use a rental stand, our official stand contractor will handle everything from installing it to taking it down. In addition to the equipment included in each type, you can add any optional equipment.
Please confirm details in the Exhibitor Manual that will be sent to you after you have been selected as an exhibitor.
Protection of Intellectual Property Rights of Exhibits
The organiser strives to prevent the copy of exhibits and to protect intellectual property in order to make the trade fair a place where all exhibitors can display their new products with a sense of security. To better protect company-owned products and the industrial property rights to brands, we request the attention and cooperation of every exhibitor, both in their advance preparations and during the fair.
Warning - Unofficial Exhibitor Directories

We would like to inform you that numerous suppliers have issued so-called "unofficial exhibitor directories".
These directories have nothing to do with the official exhibitor directory as issued by the rightful organiser Messe Frankfurt Japan Ltd.
These companies are trying to get you to pay for an entry in their exhibitor directory using the subject heading of "data update".
If you want to appear only in the official exhibitor directory as issued by Messe Frankfurt Japan Ltd, then please decline these offers.
The official exhibitor directory as well as all online media is strictly issued by Messe Frankfurt Japan Ltd.
If you are not sure whether a form you have is from one of our trade fairs, then you can fax it to us, including your contact information.